Brand Up was founded by award-winning agency, NOISE.

The company is spearheaded by Forbes Under 30 honoree, Joe Laresca, former Head of Marketing for Ryan Serhant and Co-Founder of Serhant Media Group.

Since 2018, NOISE has marketed over $20 billion worth of real estate across New York City, Miami, and Los Angeles. The firm has represented various public figures and companies such as Ryan Serhant, Extell Development, Diageo, Nick Jonas, Lightstone Group, and Amazon Prime Video.

Brand Up is the latest venture coming out of NOISE’s studio with a very simple mission — help real estate professionals grow their brands and businesses.